Google Checkout Rocks!!!

There is a lot of buzz going around that Google checkout is not working up to the expectations and as a result many buyers hasn't got their orders at all. People even has gone up to the extent of saying that Google should not have released the Google checkout in the festival season. (Will Google ever bother about the timing of the release for any of their products!!!)
But the reality is that Google checkout is an excellent product from the Internet master and it makes the life of developer very easy without compromising anything on the buyer experience.

Anyone should appreciate Google checkout for having

• Robust Notification Mechanism. Google makes sure the notification is reached to the third party e-commerce provider. It tries for almost 3 days.
• The way they have broken the whole Checkout process into minute steps is amazing. Some people even term it as Extreme engineering and often say that Google doesn't really need to worry about every thing at the finest levels of granularity.
• An API that adheres to the RFC standards. We doesn't need to bother about the error message. The error code in the status field speaks everything.
• The documentation is great and it would be a cake walk for the developer to implement it.

Features, design and implementation and what not!! .. definitely Google has set its standards in all these fields and we can easily identify them in every of their products and Google checkout is not an exception. Then why are people still complaining that Google Checkout is not up to the mark.

The most common reason why people complain about Google checkout is that they have not received the orders they have ordered for. So if someone doesn't receives the orders they have made, is it Googles mistake all the time?? Definitely NOT. Most often than not, sellers display more inventory than they actually possess. This is the major culprit in this whole problem. If a seller finds an order from a buyer for which he doesn't have any inventory left, he simply ignores it (Is it the responsibility of the third party e-commerce provider to sort out these things!!No idea :D). But the blame here ultimately goes to the middle man.. Google.

And this is not something that Google is only suffering from. There are lot if cases of such instances on eBay and Walmart also, the biggest e-commerce provider and the biggest retailer. They too had shared their part of problems (or blame??).

Learning from their (or others ??) mistakes, these guys have acted right this year. eBay has restricted their sellers from selling more than one PS-III. (supposedly the hottest item for the festive season this year). Walmart also learnt from its mistakes last year and made the ad campaign for this festive season offers this year very carefully.

I am not trying to say that Google Checkout is flawless but i only mean to say that it is not bad for all the reasons people are coming up with. Still I always say "Hail Google :D "